WhatsApp faces European antitrust investigation over artificial intelligence

EU regulators have opened a WhatsApp EU antitrust investigation to examine the messaging platform’s AI policy. The European Commission announced the formal probe after raising concerns that Meta may be restricting access for rival AI providers. WhatsApp, owned by Meta, launched its AI chatbot in the EU in March. According to the Commission, the new terms could block competitors from offering their AI assistants on WhatsApp, while Meta’s own service remains available. Regulators are closely reviewing business terms to ensure fair competition. Teresa Ribera, the Commission’s vice president for competition, said the EU wants to prevent major tech companies from harming innovation, and the antitrust investigation will determine if swift action is needed.

EU Opens Formal Antitrust Investigation

WhatsApp, which is owned by Meta Platforms, introduced its AI chatbot to users in the EU in March following earlier delays.

ASO READ : Google Launches Live Translation Feature for Real-Time Multilingual Conversations

Concerns Over Fair Access for Rival AI Firms

According to the Commission, a recent policy change could prevent competing AI companies from offering their assistants on WhatsApp, while Meta’s own chatbot continues to be available. Regulators are closely examining updated terms and conditions affecting business users, who rely on AI assistants to communicate with customers through the platform.

EU Warns Against Market Domination

Teresa Ribera, the Commission’s vice president for competition, said the EU aims to stop major technology firms from shutting out innovative rivals.

She added that the investigation will determine whether Meta’s new policy violates competition laws and whether swift action is needed to avoid lasting damage to competition in the AI sector.

The EU’s antitrust investigation into WhatsApp highlights growing scrutiny over how major tech companies manage their AI services. Regulators are watching closely to ensure that Meta does not block rival AI providers and that competition in the AI space remains fair. The outcome of this probe could have major implications for businesses and users relying on AI assistants across messaging platforms in Europe.